U.S. health insurer WellPoint Inc said it plans to change its corporate name to Anthem Inc in an attempt to realize gains from a name used for most of its health-insurance products. WellPoint, which runs Anthem and Empire Blue Cross Blue Shield Plans, said the change would help create alignment between its corporate identity and product brands.The company expects the change in name to be effective by November 2014, after approval from shareholders.Anthem Inc acquired WellPoint Health Networks in a transaction that closed in 2004, and the combined company took the name WellPoint Inc.
WellPoint, Inc. (WellPoint) is a health benefit company in terms of medical membership in the United States. Shares of WLP traded higher by 1.18% or $1.27/share to $108.66. In the past year, the shares have traded as low as $81.46 and as high as $116.50. On average, 1852030 shares of WLP exchange hands on a given day and today's volume is recorded at 1620430.
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