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Wednesday, March 11, 2015

DreamWorks, AwesomenessTV to make original shows for Verizon, (NYQ: VZ)

Verizon Communications Inc will offer more than 200 hours a year of original online programming from DreamWorks Animation and its AwesomenessTV unit in a bid to reach families and younger viewers who increasingly watch video on mobile devices, the companies said on Wednesday. The programming will be available only in the United States, under terms of the multiyear deal. Financial details were not disclosed.Verizon has said it will launch an online video service this year but has not provided many details on programming.The new DreamWorks Animation channel will feature family-oriented live action and animated short-form content from the company known for "Shrek" and "Kung Fu Panda."An AwesomenessTV channel, aimed at teens and younger adults known as millennials, will include scripted and unscripted series. AwesomenessTV networks are among the most popular on Google Inc's YouTube, with more than 7 billion views.

Verizon Communications Inc. (Verizon) is a holding company. Shares of VZ traded higher by 0.36% or $0.17/share to $47.68. In the past year, the shares have traded as low as $45.09 and as high as $53.66. On average, 17540300 shares of VZ exchange hands on a given day and today's volume is recorded at 14342381.