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Tuesday, June 30, 2015

Sony to raise nearly $4 bln, ramp up sensors business to anchor turnaround, (NASDAQ: AAPL)

Japan's Sony Corp plans to raise nearly $4 billion via new shares and bonds to plough into image sensors as it reinvents itself as a niche component maker, pulling back from consumer goods like TVs that dragged it into losses.In Sony's first new share issue in 26 years, the firm said on Tuesday it expects to raise 321 billion yen ($2.62 billion) from a public stock offering after a rally that has seen its market value double in a year. It will raise a further 119 billion yen from a convertible bond issue to fund a boost in sensor output capacity at its advanced plants in Japan. Worth close to a tenth of its current market value, the share issue provides the clearest signal yet that Chief Executive Kazuo Hirai is prioritising the sensor business to anchor Sony's turnaround. The firm has long been plagued by losses in branded goods like smartphones, hit by fierce competition from both cheaper rivals in Asia and industry giants like Apple Inc and Samsung Electronics Co.The image sensors, a key high-tech component in digital cameras and smartphones, have emerged as one of Sony's strongest lines alongside its PlayStation videogames unit, helping the company recover from a long slide in TV and smartphone sales. Still, Sony is only just emerging from decline, booking a net loss of 126 billion yen in its latest fiscal year, though it expects a profit of 140 billion yen in the current year.

Apple Inc. (Apple) designs, manufactures and markets mobile communication and media devices, personal computers, and portable digital music players, and a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. Shares of AAPL fell by 1.75% or $-2.22/share to $124.53. In the past year, the shares have traded as low as $92.57 and as high as $134.54. On average, 44897900 shares of AAPL exchange hands on a given day and today's volume is recorded at 49184745.