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Thursday, July 14, 2011

Sara Lee to list Dutch coffee brand Douwe Egberts, (NYSE: SLE)

Dutch coffee retailer and grinder Douwe Egberts, one of the brands in Sara Lee Corp's (SLE.N) stable of consumer products, said on Thursday it plans an initial public offering in the first half of 2012. Dutch daily newspaper De Telegraaf reported that Douwe Egberts, the best-known coffee brand in Dutch households, has annual revenue of $3 billion. No financial details were given for the planned IPO, and the company did not say where the shares would be listed. Hopes that Amsterdam would see a pickup in IPOs this year have been dashed because of the recent market volatility. Dutch company Agendia, which markets breast cancer tests, had hoped to raise up to 90 million euros in an IPO recently but pulled the deal last month citing difficult market conditions.

Sara Lee Corporation (Sara Lee) is a global manufacturer and marketer of brand-name products for consumers globally focused primarily on the meats, bakery, beverage and household products categories. Shares of SLE remained unchanged at $19.43. In the past year, the shares have traded as low as $13.22 and as high as $20.26. On average, 5435130 shares of SLE exchange hands on a given day and today's volume is recorded at 0.



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