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Friday, January 7, 2011

Local.com says Yahoo's Bing deal hurts revenue, (NASDAQ: LOCM), (NASDAQ: YHOO), (NASDAQ: MSFT)

Local-search provider Local.com Corp (LOCM.O) said its revenue model was under pressure following partner Yahoo Inc's (YHOO.O) move to Microsoft Corp's (MSFT.O) Bing search engine, sending Local's shares tumbling 21 percent. Bing is charging advertisers less for Local's search traffic, which resulted in less revenue per click (RPC) than what Yahoo had paid prior to the integration of its search engine with Microsoft, the company said in a statement. The company, which throws up search results for local businesses, products and services, cut its fourth-quarter outlook and said it expects limited visibility for the next quarter or two.

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